We Get Durban Businesses Found on Google and AI Search

SEO Durban is a search engine optimization agency based in Umhlanga, KwaZulu-Natal, South Africa. Founded in 2007, we help businesses across Durban and KZN rank higher on Google, generate more organic traffic, and get cited by AI search platforms like ChatGPT and Gemini. Our core services include local SEO, technical SEO, on-page optimization, and Generative Engine Optimization (GEO).

SEO packages at SEO Durban start from R2,490 per month for small businesses and go up to R12,000+ for enterprise-level campaigns. Pricing depends on your industry competition, the number of keywords targeted, and the scope of services required. We offer month-to-month flexibility with no long-term contracts. Project-based audits start from R8,500.

Most SEO campaigns show measurable improvement within 3 to 6 months. The exact timeline depends on your website's current authority, competition level, and the keywords being targeted. Local SEO in less competitive Durban suburbs can show results within 8 to 12 weeks, while competitive industry keywords may take 6 to 12 months to rank on the first page.

SEO (Search Engine Optimization) focuses on ranking your website in traditional Google search results. GEO (Generative Engine Optimization) focuses on making your business visible in AI-powered search platforms like ChatGPT, Google AI Overviews, Gemini, and Perplexity. At SEO Durban, we combine both strategies because modern search now happens across both traditional and AI-powered engines.

Yes. SEO is one of the highest-ROI marketing investments for small businesses in Durban. Unlike paid advertising that stops when you stop paying, SEO builds lasting organic visibility. Our small business clients typically see a 3 to 5x return on their SEO investment within the first year through increased website traffic, phone calls, and customer enquiries.

The four main types of SEO are On-Page SEO (optimizing website content and HTML code), Technical SEO (improving site speed, crawlability, and structure), Off-Page SEO (building backlinks and online authority), and Local SEO (optimizing for local search results and Google Business Profile). SEO Durban specialises in all four types with a particular focus on on-page optimization and local SEO for KwaZulu-Natal businesses.

Yes. Our Generative Engine Optimization (GEO) service specifically optimizes your business for AI search platforms including ChatGPT, Google AI Overviews, Gemini, and Perplexity. This involves structured data optimization, entity signal building, authoritative content creation, and brand positioning across AI platforms.

Yes. SEO Durban operates on a month-to-month basis with no long-term contracts required. We believe our results should earn your continued business, not a binding agreement. You can adjust or cancel your retainer at any time. Monthly retainers include regular reporting, strategy reviews, and ongoing optimization work.

SEO works by making your website more attractive to search engines like Google. We optimize your website's HTML code, content structure, meta tags, and site architecture so search engine crawlers can understand what your business offers. Good SEO provides clear signals through proper coding, relevant keywords, and quality content - helping Google understand why you deserve to rank higher than competitors.

SEO pricing in South Africa typically ranges from R2,000 to R15,000+ per month depending on competition and scope. At SEO Durban, our packages start from R2,490/month for small businesses. Project-based audits start from R8,500. We offer month-to-month flexibility with no long-term contracts, so you only pay for results.

While some SEO tasks like data collection and monitoring can be automated, quality SEO requires human expertise and strategy. We personally review your website's code, analyse your competition, and create customised optimization strategies. Automated SEO often leads to penalties from Google, which is why we focus on white-hat, manual techniques that provide long-term results.

SEO will evolve but never die as long as people use search to find information. We've adapted to every major Google algorithm change since 2007. With AI search growing, the need for proper optimization is actually increasing - you now need to rank in Google AND get cited by AI platforms. That's why we combine traditional SEO with Generative Engine Optimization (GEO).

It depends on your goals. Monthly retainers (from R2,490/month) are best for ongoing ranking growth and sustained visibility. Project-based SEO (from R4,000) is ideal for one-time audits, technical fixes, or website launches. Most businesses see the best ROI from monthly SEO because rankings require continuous optimization to maintain and improve.

SEO should be considered from day one when building a website, not as an afterthought. If your site is already live, the best time to start is now - every month without SEO is lost organic traffic going to your competitors. We recommend involving SEO experts during the website planning phase to ensure proper structure, clean code, and mobile responsiveness from the start.